This was our fourth time attending Wizard World Philadelphia as exhibitors and for all the complaints about what the show has turned into we still had a blast. We were set up in Artist Alley this year myself along with Charles Paul Wilson III, Mike Raicht, Brian Smith and David Rodriguez. We were primarily promoting the two series that we have coming out this summer, The Stuff of Legend and The Intrepid EscapeGoat, but also had some of our other collections on hand.
Friday was a pretty decent day for us, foot traffic through the aisles where we were located was fairly light, but the people who did stop by were spending. Not a great day for us, but steady, which is always good for a Friday.
Saturday was a whole different story, the show floor was pretty well flooded with con goers, and foot traffic through our aisle was steady. We got a chance to reconnect with a lot of fans of our series who picked up everything from original artwork to prints. We also got a chance to touch base with some retailers, many of whom were only twitter handles before the weekend. It was awesome to hear the excitement surrounding not only the DC relaunch, which has no doubt invigorated the market, but also our upcoming series EscapeGoat and the new volume of The Stuff of Legend. By days end we had sold out of almost our entire stock of The Stuff of Legend that we had brought to the show.
One of the most exciting aspects of the convention was the number of people we had stopping by who had either heard about the book from a friend, another person at the con, or had never heard of the series at all. Everyone was blown away by the amazing art by Charles Paul Wilson III on The Stuff of Legend and a quick pitch was all that most people needed to pick up the series. Obviously we count ourselves extremely lucky, but almost no one who allowed us to give them our pitch walked away empty handed. Based on the number of people that came back after purchasing on Friday and that were asking where they could get the next volume when it came out (Don’t worry we said LCS, hehe) I think we made a lot of new fans.
Within an hour or two of the doors opening on Sunday we had sold out of The Stuff of Legend. It was kids day which was great, because it gave us a chance to show off EscapeGoat, and if the reaction is anything like it was at the show it should be a big hit with kids and parents.
We have some of the best fans in the industry and they have always been our strongest advocates. Going to these shows and getting a chance to see it first hand always puts things into perspective and reminds all of us why we do what we do. Next stop Baltimore Comic-con!